Sri Lanka Shape the World Initiative Creating Leading Corporate Brands

Business Leaders Convene to Discuss Practical Steps to Build Global Sri Lankan Brands

60 private and public sector leaders from the country gathered at the historic Galadari Hotel on 28th January 2013 for Shape the World Initiative: Creating Leading Corporate Brands. Headlining the event were discussions on new ideas and the challenges facing Sri Lankan brands...
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What is Myanmar’s Brand of Leadership?

Yangon, Myanmar (8/2/2013) – Over 120 business leaders from Myanmar convened at the Shape the World Conference on 8 January 2013 to discuss new ideas and review challenges facing Myanmar brands as the country continues to open up rapidly. The event was co-organised by B2B...
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Leaders convene to determine Asian brand of leadership at the 5th Shape the World Conference

Singapore (22 Oct 2012) – With corporations like Apple and Nestle holding more power than nations and religion, there is a dire need to build strong brands. As a platform for emerging Asian leaders, the conference focus on building innovative business models and strong...
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Building global Vietnamese brands start from within

16 August 2012, Hanoi – Are Vietnamese business models resilient enough to survive and sustain profits during the economic downturn? This year at the Shape the World Conference Vietnam, held in Melia Hotel on 16 August 2012, over 200 Vietnamese business leaders are challenged to...
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Build Bangladeshi Brands that shape the world

Consulus was invited to North South University, Dhaka, Bangladesh to share with more than 80 faculty members and students about how to build Bangladeshi brands and help shape the world. “How do you, the Bangladeshi people, want the world to view Dhaka?” asked Mr. Lawrence Chong,...
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Consulus inspires purpose-led brands in the Philippines

Manila, Philippines (12 December 2011) – Consulus Philippines gave a talk on organisational branding for 30 members of the Zobel Business Club, an exclusive group of De La Salle Santiago Zobel School alumni, on November 18 in Filinvest, Muntinlupa City. Headlined by Mr Lawrence...
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An Insightful Approach to Branding

Consulus Philippines conducted its second organisational branding talk on 5 December 2011 to several interested entrepreneurs in Alabang, Muntinlupa City, Manila. The three-day event was spearheaded by Mr. Lawrence Chong, CEO and Director for Strategy at Consulus and Mr. Felix...
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Regional leaders move to redefine the Asian brand at the 4th Shape the World Conference

Singapore (01/12/2011) – “A new world order is here. Are Asian brands ready?” This was the question posed to more than 60 private and public sector leaders from around the region, who met at the fourth Shape the World Conference on 24 November at the Fullerton Hotel....
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Time for Vietnam to have its own iconic product brand

The Shape the World Conference (STWC) titled “Time to build iconic product brands for Vietnam” was focused on changing the mindset of CEOs and Product Development Directors towards building a holistic product experience. Co-organised by Consulus, a regional brand consultancy...
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